Unite for the Future, Innovate for Strength – NAR National Dealer Summit & 10th Listing Anniversary

On Aug 16-17, 2026, NAR's Digital Printing Materials Division held its National Dealer Summit & 10th Listing Anniversary in Chengdu. Under the theme "Unite for the Future, Innovate for Strength," dealers nationwide gathered to discuss industry changes and the company's path forward.

The summit opened with themed team-building icebreakers, combining games with real-world cases on short-video marketing and AI-driven lead generation. The interactive session quickly energized over 300 participants.

 

Chairman You Aiguo then addressed the gathering and delivered a keynote speech titled “Unite for the Future, Innovate for Strength.”, analyzing industry headwinds and outlining four keys to success: long-termism, competitive moats, efficient operations, and refined services. He also reinforced NAR's altruistic core value, pledging to empower dealers and pursue mutual growth together.

To jointly navigate challenges with its dealers, NAR will focus on three key initiatives: (1) establishing a new sales-service system that breaks down brand barriers, directly addresses end-user needs, and expands dealers' business scope; (2) advancing digital services through NAR's online platform to integrate the entire procurement chain—from selection, ordering, delivery, logistics, to quality assurance—for streamlined operations; and (3) leveraging a full-category product service system to enable asset-light operations, ease capital burdens, and boost sales of quality products.

At the event, NAR unveiled two revolutionary products: the IC8500G Cast Vnyl with Air-Release Channels and the IE8000G New non-PVC Flexible Wrapping Film. These industry-transforming products, built with premium craftsmanship and green materials, raise performance standards and offer a powerful competitive edge for end-users. Combined with NAR's full-category service matrix and digital capabilities, they will greatly empower dealers to expand their business boundaries.

The event highlighted lean digitalization and supply chain upgrades, showcasing NAR's solutions for delivery delays, inventory issues, and cash flow inefficiencies via digital scheduling and smart inventory. AI use cases were explored, and a new online platform was introduced, allowing dealers transparent one-click purchasing to cut costs and boost collaboration. A sales incentive program with diverse rewards was also launched, strengthening dealer confidence in long-term market development.

 

 

After a lively welcome dinner that evening, all attendees went on a team-building trip to Dujiangyan the next day. Amidst the Sichuan landscape, they strengthened bonds, aligned on shared goals, and reinforced mutual trust.

 

The summit celebrated our lasting partnership and set fresh goals for brand growth and channel synergy. Going forward, NAR will keep delivering innovative products, harness its full-service portfolio, AI, and supply chain capabilities, and join partners in creating a win-win ecosystem to capture wider market prospects.

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