Product Excellence | NAR & Guochang Double 12 Product Promotion Fair Concluded Successfully

On December 12, 2025, NAR Digital Printing Materials Division and Shijiazhuang Guocan Trading Co., Ltd. jointly held the "NAR & Guochang Double 12 Product Promotion Conference" in Shijiazhuang. The event brought together over 30 key terminal customers from Hebei Province and representatives of Guocan's business team to discuss industry trends, product applications, and market opportunities. It also systematically introduced NAR's mid-to-high-end product representative—the "Blue Diamond Series"—marking the further implementation and deepening of NAR's mid-to-high-end market strategy in North China.

At this promotion conference, Mr. Zhang, General Manager of Shijiazhuang Guochang Trading Co., Ltd., delivered the opening speech. He extended a sincere welcome to all attending guests and expressed gratitude for the ongoing support and cooperation from all parties. Following this, Wei Lingli, Domestic Marketing Director, comprehensively presented NAR's new organizational transformation and the realignment of its strategic culture. To enhance the integrated advantages of product competitiveness and technical services more efficiently, the company is driven by innovative technology, guided by the vision of "global leader in high-tech films solutions," and dedicated to delivering high-value products and services to its customers.

  

As the core product of this promotion conference, the Blue Diamond Series garnered significant attention from attending customers due to its distinct features:" clear positioning, mid-to-high-end configuration, even ink absorption, and stable quality." The series incorporates triple technological safeguards—high-performance calendered film, high-quality adhesive, and highly stable release paper—establishing a complete performance system from film and adhesive to paper. It offers excellent tensile strength, dimensional stability, weather resistance, and removability, making it suitable for mid-to-high-end applications such as public transportation, express cabinets, and commercial displays. This meets the growing market demand for high-quality digital printing materials.

 

This event not only strengthened the ties between NAR and its customers in North China but also clearly conveyed NAR’s firm confidence in cultivating the quality-driven market. Moving forward, NAR will continue to leverage its advantages in technological R&D and manufacturing, collaborating with partners to explore market opportunities and drive the development of the advertising materials industry.

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